Back in Paia, Hawaii eating just-caught ono
By Rachel Levin, Sunset senior editor
I was on Maui a few weeks ago. We were supposed to be in Punta Mita, Mexico, but then the swine flu hit and with three six-month-old babies in our group we, uh, decided not to risk it. So an oceanfront condo in sprawling Kapalua Bay it was! At a rock-bottom rate to boot. Not too shabby for a last-minute Plan B. (Ah, the brightside of a bad economy!)
Anyway, my favorite thing we did all week (beside sip freshly-muddled grapefruit mojitos at the Ritz-Carlton’s J.T. Fleming Beach) was a daytrip to the little surfer-hippie town of Paia.
Here, the Top Five things I love about Paia:
1. The locals beach. About a mile or so from town, where the scene is quirky, the coconuts fall, and the waves are fierce—and where I was absolutely mesmerized watching these skinny 10-year-old boys absolutely kill it on the boogie board. I mean, we’re talking headstands. (What did I grow up doing after school? Wandering the mall. Depressing.)
2. The grocery store. Mana Foods. It’s right there on the main drag, with its creaky wooden floors, commitment to all-organic-local everything, and the smiley, supertanned, slooowly-moving locals who were wearing more faded, fringed, acid-washed jean shorts than I’ve seen since said mall.
3. The pizza To be honest, we didn’t actually eat here (we had other dinner plans, see Reason #4 below), but I just love pizza— and I love that this town has an American Flatbread Pizza. Vermont; Los Alamos, California; Paia. Who knew?
4. Mama’s Fish House. Yeah, yeah, I know. This is not the locals hangout and wildly popular among toursits—not to mention wildly expensive—, but I don’t care. I loved my meal (ono “caught by Alan Cadiz trolling off the cliffs near Molokai); I loved the on-the-ball service (only with-it waiters we met all week—yes, even poolside at the Ritz); I loved the Hawaii kitsch (I mean traditional Hawaiian décor); and I loved, loved, loved the way the restaurant’s open-air windows framed the picturesque, pristine beach just steps away for an after-dinner stroll.
Skip dessert at Mama's and hit Ono Gelato Company back in town, for seasonal scoops of kula strawberry or pineapple, made with local fruit—of course.
5. The new Paia Inn. No pool, no pampering. Just five rooms and access to a little private beach. Still, next trip, I want to stay here.

